diff --git a/Website/templates/base.html b/Website/templates/base.html
index 6128a6e..23240af 100644
--- a/Website/templates/base.html
+++ b/Website/templates/base.html
@@ -23,6 +23,16 @@
     <meta name="twitter:title" content="{{ meta_title|default('Digitale Inventarverwaltung für Schulen') }}">
     <meta name="twitter:description" content="{{ meta_description|default('Invario — Lehrmittel-, Inventar- und Ausleihverwaltung für Schulen. Sicher, einfach, nachvollziehbar.') }}">
     <meta name="twitter:image" content="{{ url_for('static', filename='images/logo-1.jpeg') }}">
+    <!-- Google Knowledge Panel Logo Markup -->
+    <script type="application/ld+json">
+    {
+      "@context": "https://schema.org",
+      "@type": "Organization",
+      "url": "{{ request.url_root.rstrip('/') }}",
+      "logo": "{{ url_for('static', filename='images/logo-1.jpeg', _external=True) }}",
+      "name": "Invario"
+    }
+    </script>
     {% block head %}
     <!-- Using system Arial font instead of Google Fonts -->
     <style>